How lovely.
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Bubba the Love Sponge Listening Thread (week of 4/16/2012)
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Radioio Live launched in early January, 2011. Programming was provided at no cost for the first quarter of 2011, while beginning the subscription recruiting drive. The three year Early Enlister program generated over $840,000 in prepaid subscriptions on its own. The revenue from the Early Enlisters is being recognized pro-ratably over the three year period from April 1, 2011 to March 31, 2014. The subscriptions collected in advance are recorded as Deferred Revenue with the portion to be earned over the upcoming year classified as a current liability and the portion to be earned after December 31, 2012 classified as a long term liability. The Radioio Live subsidiary of the Company recognized $208,215 in revenue from the Early Enlistment program in 2011 with a total of $448,693 in subscriber revenue recognized for the year. In addition Radioio Live generated $154,700 of advertising revenue.
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